The Group’s activities are divided into two business units that share a fundamental strategic asset – the business community aggregated around our online portals (NetworkDIGITAL360) – and an innovative vision of the future – our Blue Ocean.

  • Demand Generation

    We turn to all providers of digital innovation (Tech Companies) to support them in their marketing and business opportunity generation activities. We are revolutionising the way this market works, through an innovative methodological approach – strongly based on content development and the adoption of innovative technological platforms (MarTech and SalesTech) – developed through years of investment in R&D and experimentation.

    The services of the Demand Generation business unit are divided into two categories:

    CUSTOM SERVICES Designed “ad hoc” and customised on the basis of the specific needs of client companies;

    SUBSCRIPTION SERVICES Strongly engineered and standardised, enabling us to manage all of our clients’ online marketing and lead generation activities in an end-to-end logic.

    The Demand Generation business unit incorporates the services of three Group companies: ICT&StrategyServiceProFPA.

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  • Advisory & Coaching

    We work alongside companies and public administrations to support them in the process of digital transformation. We are revolutionising the way this market works, through an original business model, strongly based on methodologies, data and technological platforms (ConsulTech) – developed thanks to years of investment in R&D and experimentation.

    We operate through two main lines of services:

    CUSTOM SERVICES Designed “ad hoc” and tailored to the specific needs of client companies;

    SUBSCRIPTION SERVICES Highly engineered and standardised services that allow us to manage entire processes related to the digital transformation of client companies in an end-to-end logic.

    The “Advisory & Coaching” business unit incorporates the services of three Group companies: Partners4Innovation, IQ Consulting and FPA.

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Blue Ocean

The subscription services of both business units represent our “Blue Ocean”: an innovative and scalable approach to help SMEs accelerate their digital transformation. By subscribing to one or more of our services, companies delegate to us the management of entire processes related to digital innovation, such as online marketing and lead generation, Data Protection management, Cybersecurity governance, generating recurring revenues.

Network

NetworkDIGITAL360 integrates multiple online portals dedicated to all the main topics of Digital Innovation (cybersecurity, artificial intelligence, industry 4.0, internet of things, blockchain, etc.). It is the reference point for managers, professionals, policy makers, politicians, tech companies, startups and public administrations on digital innovation and entrepreneurship, with millions of visitors per month. In addition to being a key asset for the Demand Generation business unit, as it is the basis of its services, the Network also plays a key go-to-market role for both business lines, allowing new prospects to be identified on an ongoing basis and the business model to be ‘scaled up’ to the small and medium-sized enterprise market.

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