Business change management

Change management: the success factor for achieving goals

Supporting the adoption of new ways of working by integrating people, processes, and technology.

Supporting people to develop the business

Research and field experience teach a clear and powerful lesson: the true measure of change is the new behaviours adopted by people, aligned with corporate objectives. Results can only be fully achieved by synergistically managing both the "human" and "technical" dimensions. This means genuinely supporting people in understanding and actively contributing to challenges, thereby creating widespread and lasting value.

+80%

of transformation projects fail to achieve the desired results.
Source: Milan Polytechnic Observatories

90%

of the success rate of evolutionary projects depends on "human" rather than technical factors.
Source: Assochange

24%

of corporate investment is spent on "human" project levers, despite their significant importance.
Source: Assochange

Levers of an effective business Change Management strategy

Effective Business Change Management is based on the harmonious activation of different levers that address all the integrated dimensions of change management. This means approaching challenges with strategic models that place people at the heart of the transition, considering Change actions from the project’s inception as a fundamental element of adoption and a critical success factor for achieving goals.
Change strategy and model
Building a bespoke Change model and strategy for a specific challenge allows support actions to be linked to the real needs of the company and its people, generating a measurable positive impact on both the business and the organisation’s way of working.
Stakeholder listening and involvement
Establishing frameworks for widespread and continuous listening, and fostering the active involvement of all stakeholders over time, is essential for harmonising individual needs, contextual specificities, and corporate goals, ensuring true adoption of change.
Skills, training and mentoring
Skills are not merely the sum of knowledge and abilities, but a complex mix influenced by organisational and cultural elements. Mapping them in an integrated way, building bespoke learning ecosystems, and closely supporting their practical implementation ensures the development of autonomous and lasting organisational capabilities.
Communication and engagement
The true driver of results is the value people recognise in change and the commitment with which they choose to contribute every day. For this reason, it is necessary to build two-way communication architectures between projects and people, actively engaging them and facilitating the adoption of tangible behaviours consistent with the objectives.
Organizational micro-alignment
Understanding the impact of new processes on the daily lives of individual teams and aligning their micro-organisation through specific actions allows for genuine adoption, developing new ways of working consistent with the goals of change.
Monitoring change
Change is realised through the new behaviours people adopt. To monitor these, it is necessary to build effective systems for the quantitative and qualitative mapping of their adoption, adapting Change actions accordingly in a flexible and agile manner.
All the benefits of Business Change Management
Change management in your company and projects supports:
  • Innovation and continuous improvement
  • Efficiency and productivity
  • People management
  • Technology adoption
  • Leadership and accountability
  • Collaboration and communication
  • Organisational quality
  • Relationship management
  • Employee journey
  • Market anti-fragility
  • Sustainability of change

Digital360 Services for Business Change Management

We create the best conditions for transformation projects to achieve their objectives, generating value for people and building organisational capabilities that remain a company asset for facing future challenges.

Communication and Engagement plans

We co-create targeted editorial communication plans that support information management, two-way conversations between stakeholders, and continuous employee engagement, fostering participation and dialogue.

Gobvernance & Project management

We design and support the management of governance systems for transformation projects, facilitating the achievement of results and adherence to planned timelines, quality, and individual and team accountability.

Stakeholder management

We develop platforms for stakeholder analysis and management, with the aim of sustaining effective relationships between the actors involved and strengthening top-down and "local" sponsorship and leadership at all levels of the organisation.

Qualitative and quantitative listening frameworks

We design and implement qualitative and quantitative listening platforms that give people a voice, aiming to leverage and co-construct widespread awareness and useful data for tackling change challenges.

Skills mapping and development systems

We configure established tools for mapping and measuring skills to develop learning ecosystems tailored to real business and project needs, supporting people in their practical application.

Transformation strategy and roadmap

We co-define the Change strategy in line with business needs and objectives, planning and directing the transformation roadmap, its specific activities, and the methods for execution and predictive monitoring.